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Title: Marketing and Advertising/News and Media - B2B Marketing Magazine Specialised business-to-business news, features, surveys, reports, guidelines and new industry innovations.
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Business to Business Marketing Magazine | B2B Marketing Online _uacct = "UA-30430-34"; urchinTracker(); B2B Marketing Online Home News Features Directory Community Jobs Events The Magazine RSS Debbie Williams, B2B chair, IDM

IDM appoints new B2B chair

07 October 2008, 15:30 GMT The Institute of Direct Marketing has appointed Debbie Williams, former head of EMEA lead generation marketing at Nortel, as the new chair of its business-to-business marketing council.   Her key areas of focus for the Institute are to help raise the profile of B2B marketing though best practise knowledge-share, training and qualifications, networking activities and targeted marketing channels. read more

Brine steps down at Gyro after 17 years at helm

Glasson takes reins. read more

Linpac to create unified brand

Brand overhaul to create standard, consolidated identity. read more

Closed Loops targets businesses

SMEs sent DM in green initiative.read more

Featured Articles

see more

Cisco: Brand experience 

Web TV report from Lucinda Routledge, marketing manager for SMBs at Cisco as she discusses its recent campaign at London Victoria station watch the report

NOW AVAILABLEB2B Marketing Insight Report 08

The report provides the only insight into this complex market, helping you to develop marketing strategies through understanding current trends and attitudes. ORDER YOUR COPY >>

Look before you leap

Planning your activity for next year? Only fools rush in without a carefully thought out marketing plan, says Brett Mathews  read more

Slick pay per click

Using automated search marketing tools are becoming popular amongst marketers looking to get to the top of the rankings. Claire Weekes reports read more

Community

Recent Blog Entries   Written   Demand generation: Out of the blue?   07-10-2008 byJoel Harrison         Service with a smile   06-10-2008 byScott McKee         Q&A: Is lifetime loyalty possible in B2B?   22-09-2008 byJoel Harrison

Jobs of the week

UK Marketing Manager, IT/Telecoms, Berkshire, salary £40k to £45k Marketing Communications Exec, Marketing Services, Somerset, salary £22k to £28k Account Manager, Agency, Central London, salary to £27k 

Directory

directory image B2B marketing specialists at your service Find the right service or solution provider for your B2B marketing brand, brief and budget - fast! We only list B2B marketing specialists: marketing agencies and services, data services, and digital marketing services and technology. search now

Event of the Month

National Incentive Show16-18 September 08  The place where buyers come to incentivise, motivate and reward customers and staff, with a keynote seminar presentation from Google. find out more

The magazine

Inspiration, insight, and information on the move Only B2B Marketing Magazine pulls together all the news, analyses, features, ideas and expert views that define this dynamic industry in one convenient package. find out more View digital editions of B2B Marketing

B2B Marketing Awards

Who makes the grade? Our annual awards provide the industry benchmark for measurable success, showcasing marketers, suppliers and agencies in 24 categories of excellence. find out more

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Specialised business-to-business news, features, surveys, reports, guidelines and new industry innovations.

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