About site: Marketing and Advertising/Relationship Marketing - Vince Kellen
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  About site: http://www.kellen.net

Title: Marketing and Advertising/Relationship Marketing - Vince Kellen Relationship marketing consultant and DePaul University faculty.
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Vince Kellen, DePaul University, Chicago, Illinois, U.S.A.

Vince Kellen

Vice President, Information Services, DePaul University Instructor, CTI, DePaul vjk@kellen.net, vkellen@depaul.edu Blog @ cio.com, Bio   Businesses deploy technologies ahead of their ability to manage the technology for competitive advantage. Most of my recent work has been in understanding the linkages between business strategy, information technology and knowledge. Today, many organizations are experiencing difficulties with technology initiatives as these technologies fail to deliver the results promised. For the foreseeable future, many organizations will continue to have problems with any technology that reaches outside the confines of the enterprise. Most of these difficulties arise out of the complexities and uncertainties in business strategy, knowledge management, technology, human cognition and human culture. My objective is to continue to help organizations improve their ability to understand and respond to their environments using information technology.   Writings & Presentations (full list)     Knowledge, Strategy   Web and Enterprise 2.0: A Reasoned Perspective. Cutter Consortium. (abstract) (paper)         Managing Permanent Dynamism II (presentation)         Managing Permanent Dynamism (presentation, blog)         The Social Nature of Knowledge (presentation)         The Death of the Firm: The future of SOA. (Paper)     Visualization, Knowledge Management, Performance Measurement         Individual Differences in Spatial Ability and the Visualization of Conditional Probabilities (paper)         Emerging Trends in Business Information Visualization (presentation)         Visualization and Decision Making: Research Directions (paper)         Adopting Web Services for B2B e-Collaboration (paper)         Business Performance Measurement: At the crossroads of strategy, decision-making, learning and visualization (paper)     Customer Relationship Management         Why Companies Really Need to Master the Art of CRM (presentation)         Complexity, Fragmentation, Uncertainty and Emergence in CRM (paper)         CRM Measurement Frameworks (paper)         Adaptive CRM and Knowledge Turnover (paper)         How to do CRM Without Spending Big Bucks (paper)         Business Strategy and the Customer Experience Space (presentation)         CRM in a Down Market (presentation)     Project Management         System Development Methodologies for Web Enabled E-Business: A Customization Paradigm (book chapter)         Mission Critical Project Management (presentation)         Estimating and Tracking Software Projects (paper)         How to Deliver Quality Applications on Time and Within Budget (paper)         Managing the Client-Consultant Relationship (paper)     Technology Issues         Google Sneezes! 26 Startups Die! (blog)         Web Services: Kiss the Pig (blog)         Time to Disrupt Disruptive Technology (blog)         Inside the Management Blender (blog)         Practical Issues in Implementing Portals (presentation)         So, you want to be an entrepreneur? (presentation)         Coupling and Cohesion (presentation)         Coupling and Cohesion in ObjectPAL (paper)         ObjectPAL Naming Conventions (paper)  
 

Relationship

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DePaul

University

faculty.

http://www.kellen.net

Vince Kellen 2008 September

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Relationship marketing consultant and DePaul University faculty.

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