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Title: Management/Management Science/News and Media - The CEO Refresher A monthly newsletter on contemporary topics in creative leadership, competitive strategy, and performance improvement.
Harvard_Business_Review Brings its readers original research and firsthand perspectives from leading business thinkers around the world. [more]

ManagerWise Management information and resources including management articles, resources, book reviews, news, and education opportunities. [more]

The_McKinsey_Quarterly Featuring the latest thinking on business strategy, finance, and management. [more]

MIT_Sloan_Management_Review Business journal that evaluates and reports on new research to help readers identify and understand significant trends in management. [more]

OECD_-_Corporate_Governance Presents publications and statistics from the OECD's work in themes like entrepreneurship, governance structures, company law, privatisation, market exit or insolvency. [more]

Perdido_Magazine A magazine focused on innovation and excellence in management and leadership, published by the not-for-profit Trinity Foundation. [more]


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The CEO Refresher   The CEO Refresher Running with the Rhinos   Gradient     Strength in Unity by Ron Matzov   FEATURES Current Issue | Archives | CEO Links | News | Conferences | Reading   MEMBERS LOG IN Update Profile Log Out Not a Member? SUBSCRIBE December 2008 Volume 14 Issue 12.3 Creative leadership, competitive strategy, performance improvement, leading change, executive intelligence, marketing, branding, insight, wisdom, excellent new articles every issue, and over 2,200 articles in the archives!                             NAVIGATION   Index of Archives   Index by Author       INFORMATION   How to Contribute   How to Advertise   Member Benefits   Customer Care   About Us   Contact & Comments       TOPICS   Authenticity   Branding   The CFO Refresher   The CIO Refresher   Coaching   Communications   Competitive Strategy   Corporate Boards   Creative Leadership   Creativity & Innovation   CRM   Customer Service   Diversity   eBusiness   Emotional Intelligence   Ethics   Executive Performance   Health & Lifestyle   Health & Safety   High Performance Retail   High Performance Teams   The HR Refresher   Leading Change   Lean/Six Sigma   Marketing Insight   More Effective Meetings   Motivation & Retention   Partnering & Alliances   Personal Development   Project Management   Public Relations   Public Speaking   Sales & Marketing   Strategic Planning   Time Management   Training & Development   Work/Life Balance       SUBSCRIBE LEADING IS LEARNING! 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BLOG ROLL   Kare Anderson   Katya Andresen   Dianna Booher   Jim Clemmer   Club of Amsterdam   Core 77   Bernie DeKoven   Jory Des Jardins   Phil Dourado   Malcolm Gladwell   Seth Godin   Mark Goulston   Lisa Haneberg   Sally Hogshead   Sam Horn   Peter de Jager   Guy Kawasaki   Steve Kayser   Andrea Learned   John Maeda   Eileen McDargh   Kelly Mooney   Rebecca Morgan   Heather Mundell   Netwoman   Tom Peters   Sharonne Phillips   Virginia Postrel   Presentation Zen   Rosemary Rein   John Renesch   Laura Ries   Mike Robbins   Brandon Schauer   Rajesh Setty   Patricia Seybold   Robin Sharma   Simplicity   Penelope Trunk   Jamie Walters   Wallstrip   Christian Warren   Marianne Williamson   WonderBranding     SEMINARS/WORKSHOPS   Managing Thought A Way of Living to Achieve Personal and Business Success       Seven Days That Can Change The World       Competitive Intelligence MindXchange Jan 11 - 14, 2009 New Orleans       The Summit on Leading Diversity March 16 - 18, 2009 Atlanta, GA     RECOMMENDED READING Running with the Rhinos Running with the Rhinos by Christian Warren     The Age of Speed The Age of Speed by Vince Poscente     Managing Thought Managing Thought by Mary J. Lore     Leading with Kindness Leading with Kindness by William Baker and Michael O'Malley     100% Leadership 100% Leadership by Gabriel Hevesi     Relevance Relevance by Tim Manners     The Sustainable Enterprise Fieldbook The Sustainable Enterprise Fieldbook by Jeana Wirtenberg     Let's Get Real or Let's Not Play Let's Get Real or Let's Not Play by Mahan Khalsa and Randy Illig     Unleashing the Power of Rubber Bands Unleashing the Power of Rubber Bands by Nancy Ortberg     The Age Curve by Kenneth Gronbach     Outsmart Outsmart by Jim Champy     The Offsite The Offsite by Robert Thompson     The Leadership Challenge The Leadership Challenge by James Kouzes and Barry Posner     The Secret of Transitions The Secret of Transitions by Jim Manton     The Milkshake Moment by Steven S. Little     Hug Your People by Jack Mitchell     Back of the Napkin by Dan Roam     What To Do When You Become The Boss by Bob Selden     The Open Brand The Open Brand by Kelly Mooney and Nita Rollins     Outsmart the MBA Clones by Dan Herman     Human Sigma by John H. Fleming and Jim Asplund     Whoever Tells the Best Story Wins Whoever Tells the Best Story Wins by Annette Simmons     Customer Service Made Easy by Paul Levesque     Hit the Ground Leading! by Angela Mondou     Chief Customer Officer by Jeanne Bliss     The Innovation Killer by Cynthia Rabe     Pop! Stand Out in Any Crowd! by Sam Horn     Kiss Theory Good Bye by Bob Prosen     Exceptional Selling by Jeff Thull     Big Vision, Small Business by Jamie S. Walters     refresherbooks The Best Books 2008 2007 2006 2005 2004 2003 2002 2001 The Best of All Time! Buffalo Brains "What if everything you know is wrong?" Accolades & Awards Site Map SUBSCRIBE     WELCOME           Subscribe     Subscribe to The CEO Refresher join The Mindful Network!     Desktoy by Ron Matzov   All of the links, news, conferences and reading pages are free however, access to over 2,200 excellent articles in the Archives requires a nominal subscription. Check out the Members Benefits page for many exclusive offers including three new free eBooks! Get 1001 Ways to Wow Your Customers! free with your subscription! Members can also contribute to The Mindful Network. Why not give a subscription as a gift! Subscribe!               N.B. Please note the change in our email address. Apologies for any inconvenience.                         WHAT'S NEW?         Happy Holidays!     The Best of The CEO Refresher! ... brain food for business!       In this issue we are featuring several of the best articles from past issues to highlight the breadth of valuable content we offer. In January we will resume our free featured article format to ensure you have the executive intelligence you need. More of the best? How about 1001 Ways to Wow Your Customers! and Running with the Rhinos and the Best Books of the Year! There are still many free features in this issue and we invite you to explore and enjoy.               N.B. We will return to the free featured article format for the January 2009 issue.                         FEATURED ARTICLES N.B. Subscription Required for these "best of" articles!             Creative Leadership III     The Problem with T-Shirts by Nancy Ortberg     Nancy Ortberg    As leaders, our job is to breathe life into the vision and fill the words with meaning that stir people in the deepest parts of their souls—the parts that long for significance and transformation. Vision is about stirring and provoking, reminding and imagining. It’s about showing people the wonder of an improved future and infusing them with hope. Vision is about creating a reason to believe again.                   Marketing Insight     Ten Marketing Measurement Questions Every CEO Should Ask by Laura Patterson, President, VisionEdge Marketing     Laura Patterson   Marketing has a better chance of success when the CEO takes a role in insuring that the marketing function is aligned with the overall direction of the company. This article explores the role the CEO plays in the establishing the success factors and metrics for marketing and provides 10 questions CEOs should ask their marketing leadership.                   Creative Leadership III     The Place for Passion in Leadership by Sandy Arpino     Sandy Arpino   Business success requires a loyal workforce, committed to achieving organisational goals.  Leaders who exhibit passion – “devotion to a cause and tireless diligence to its furtherance – releasing energy boundlessly” – inspire those around them;  employees and clients alike become partners, with the leader, enthused and energised to realise a shared dream.                   Authenticity     Authentic Leadership: Reducing the Gap Between Lived and Espoused Values by Daniel D. Elash, Ph.D.     Dan Elash   In highly effective companies there is a commitment to aligning stated beliefs with actual choices. In this article we'll diagnose problems in the traditional planning process and recommend a positive approach that leaders can take to reduce the gap.                   Creative Leadership III     Become a Better Communicator by Keeping Your Mouth Shut by Kenny Moore     Kenny Moore   In corporate life we are in serious danger of believing that those who talk the loudest win the day. My twenty years in business have taught me that leaders who can actually keep their mouths shut and ears open have a better chance of being heard, believed and followed.                   Marketing Insight     Marketing Today - Electrifying is the New Satisfying! by Dr. Dan Herman     Dan Herman    Electrifying Marketing is the new marketing philosophy I want to offer you. Its roots stem from the realization that marketing today is no longer about satisfying unsatisfied needs. More often than not, it is about re-satisfying already satisfied needs - with better, more exciting solutions.                   Leading Change     Rethinking Resistance by Anne Riches     Anne Riches   Do your employees like change? When I ask this question of participants in my people management workshops, the answer is almost overwhelmingly no. But when I ask part two of the question: do YOU like change - the answer is usually overwhelmingly yes! Isn't that curious? What happens when you become the boss? Do you go through some magic door and change your mindset about change?                   Creative Leadership     Transforming Vision Into Value by Renate Rooney     Renate Rooney   How do you take your vision and transform it into a tangible reality that delivers true value to all stakeholders? Integrate your people, processes and technology so that everyone and everything is moving the company toward its vision. Companies that make the commitment will find it worth the effort when their business reaps the rewards of successful strategic execution.                   Creativity & Innovation     Innovating Management - Reinvent How You Invent by Peter Skarzynski and Amy Muller     Peter Skarzynski   Welcome to the new reality:  Development pipelines are producing too many incremental improvements and too few game-changing new products, categories or service innovations.  Promising but uncertain ideas are being discarded prematurely while safe, me-too, did-it-before-so-let’s-do-it-again ideas flow through stages with marvelous velocity. Based on our work with several companies, we have identified three key ways that successful global competitors have adapted their NPD processes to “disrupt and win.”                   Marketing Insight     The Role of Values in Marketing by Dr. Katalin Eibel-Spanyi     Katalin Eibel-Spanyi   A deeper understanding of personal values enables marketers to craft key messages that reflect what customers’ value and position these messages in their advertising, product packaging, Web sites and blogs. This can assist in making the right emotional connections at each ‘moment of truth’ – the key points of interaction with your customers.                   Creative Leadership II     The 13 Paths of Conscious Enterprise by Jamie S. Walters     Jamie Walters   The 13 Paths of Conscious Enterprise are inspired by, among other things, Eckhardt's "four paths" and the Buddhist "eight-fold path", which so beautifully articulate how life and work can unfold from a more conscious source of Wisdom and inspiration.                   High Performance Teams     The Team Approach to Building Work Group Effectiveness by John N. Younker, Ph.D     John Younker   Too often team building is one of those vague, misused terms managers call into play as a panacea for sluggish work unit performance. The building of a team requires a great deal more effort than simply recognizing the interdependence among workers and work units. It requires, instead, several carefully managed steps and is an ongoing cyclical process.                   Branding     The 8 Biggest Branding Mistakes Organizations Make by Sam Horn     Sam Horn   In helping individuals and organizations develop one-of-a-kind identities I've met a lot of people who have spent a lot of money developing brands and slogans that didn't work. I've kept track of the 8 biggest branding mistakes business make. I share them here so you can do the opposite of these errors and develop a Purposeful, Original and Profitable brand that gets you noticed . . . for all the right reasons.                   Leading Change     Six Habits of Great Change Leaders by Dr. Jane Adler and Dr. Robert Karlsberg     Jane Adler   Great change leaders have the "execution advantage." While their strategic plans might not be significantly better than anyone else's, they achieve great results because their organizations execute plans more rapidly. The result? A significant competitive advantage.                   Creativity & Innovation     The Courage to be Different by Avil Beckford     Avil Beckford   Where do great ideas come from? Do great ideas come only to some people? How will you know if you have a really great idea? Make your mind a fertile ground for generating great ideas.                   Creative Leadership III     Looking to Thrive? Five Ways to Keep Your Relationships on T.R.A.C.K by JoAnna Brandi     JoAnna Brandi   By evaluating and improving even five relationship qualities an organization can make great strides towards good health. And, as luck would have it have, they form an acronym my clients are familiar with – T.R.A.C.K. It stands for Trust, Respect, Appreciation, Communication and Kindness. When all these qualities are practiced well, relationships thrive and prosper.                   Communications     The Power of Our Words by Rebecca L. Morgan, CSP, CMC     Rebecca Morgan   We have opportunities every day to use our words to cut or to heal. Every time we open our mouth, We have a choice. You and I have the power to make others feel great--or horrible. With that power comes responsibility. We have the obligation to use that power in the best way possible for our fellow humans. Let's use the power of our words thoughtfully and positively to help prevent more pain on the planet and help heal the pain that's already here.                   Leading Change     Appreciating Context: The Secret To Lasting Change (Part I) by John Renesch     John Renesch   Last time I saw a statistic, around 85% of those who authorized the billions of dollars spent on change programs each year in U.S. corporations were dissatisfied with the outcomes! So why do organizations and people in them continue trying the latest fad for making improvements when there is such a high dissatisfaction rate? There is a better way!                   Executive Performance     Leadership, Failure and Resilience by Jeffrey D. Yergler     Jeff Yergler   The wounds of failure run deep and are extremely difficult to recover from. What makes the difference? What allows some leaders to navigate their way through the pain, suffering and humiliation while others remain paralyzed? The difference is what I call deep resilience.                   Coaching     Seaside Coaching by Lucille Maddalena, Ed.D.     Lucille Maddalena   When you are at a transition point in your life, do you seek the familiarity of your current surroundings, or would it be useful for you to reach out to tap resources and experiences from your own past as well? More importantly, how do you sort through the turmoil that accompanies change to discover your own revelations?                   Presentations & Public Speaking     A Short Guide to Effective Public Speaking by Stephen D. Boyd, Ph.D.     Stephen D. Boyd   From my experiences in delivering over 1500 speeches during the past 20 years, here is a quick guide to giving an effective and interesting presentation your very first time.                   Personal Development     The Eight Drivers of Your Best Life by David M. Traversi       The solution to our worsening societal woes, and conversely our best societal life, is in leadership. Leadership at the societal level begins with leadership of the self. Each of us living our best individual life will flow into our best collective life. It is just a matter of accessing powers – drivers – with which we are already endowed.                   The HR Refresher     Achieve Competitive Advantage through a Strategically Aligned Talent Strategy by Carol Bergeron     Carol Bergeron   People formulate vision, goals and shape strategy to meet those goals. Having the right people with the right skills at the right time and place focused on a unified direction is one of the most significant challenges leaders face today.                   Insight & Commentary     Economic Kryptonite: The Weakening of the West by Tom Nies     Tom Nies   Actual experiences being already realized from around the world may be providing convincing proof that serious corporate profit tax cutting is “an idea whose time has come". This is an excellent three part series - Part II | Part III                   Motivation & Retention     Gaining Deeper Insights into Employee Retention and Engagement by Abhay Padgaonkar     Abhay Padgaonkar   The sobering truth is that many organizations simply lack critical information to make sound decisions regarding retention. Without good information, it is impossible to focus on the real issues. As a result, they resort to mindless imitation of others' best practices without understanding the logic, culture, or context under which they may or may not have worked.                   Communications     Be the Face They Trust When the Crisis Hits by Kare Anderson     Kare Anderson   Perhaps bad things won't happen if you don't think about them. However, more than ever, every organization needs a plan. Responding quickly, fully, and truthfully is the only way you can keep the faith of the publics you serve, inside and outside your organization.                   Creative Leadership II     CEO Skills by Joni Daniels     Joni Daniels   The real problem with the latest how-to do-it-right books, is that they are not you, and they do not run your company. The set of critical CEO skills depends on the stage of development, the culture, the goals and objectives, and the industry itself.                   The CIO Refresher     What Every CEO Needs to Know About Portal Development by Rick Sidorowicz     Rick Sidorowicz   Many, if not most portal development projects have fallen short of enterprise portal aspirations and promises. This article provides CEOs a framework for the critical thinking needed to ensure your effort meets your organizations needs, and succeeds. It presents an overview of best practices in design and development, a rapid envisioning process and the top ten critical success factors to ensure a significant return on investment.                         SPECIAL FEATURES N.B. Subscription Not Required         The Corporate 360°     The Corporate 360° - Thriving in Recession from FitzGerald Associates     FitzGerald Associates   There are just a handful of functions that determine all corporate performance. If they are improved by 25% the bottom line improves by 40%. The Corporate 360°® is a unique web-based diagnostic instrument that creates an in-depth analysis of the Critical Functions and presents that in terms of a Balance Sheet and an Income Statement. Within hours the information can be in the hands of management. With that, triggering improvement is easy. >>Read More                   Maximum Impact     Leading in a Climate of Fear: How to Take the Reins During a Recession by Justin Pinkerman       Likening these economic times to a house of horrors is overly dramatic, but today's market does share a common bond with a haunted house: the power to elicit fear. In the present hour, leaders must step forward to alleviate apprehensions and forestall panic. Let's look at the qualities that must be demonstrated to lead during a downturn.                   Customer Service     Customer Experience 2.0 - 7 Steps to Drive Customer Loyalty and Sales by Blaine Millet     Blaine Millet   Social Media (Web 2.0) is fast becoming one of the most important and powerful influences in business today. With its foundation built on sharing information, collaboration and relationships, it can transform the way organizations attract and retain customers.                   TED     Interestingness from our editors at large!       Richard Branson: Life at 30,000 feet - Richard Branson talks about his career, and reveals some of his (very surprising) motivations. George Smoot: The Design of the Universe - Astrophysicist George Smoot shows stunning new images from deep-space surveys, and prods us to ponder how the cosmos got built this way. Ursus Wehrli: Tidying Up Art - Comedian and cabaret artist Ursus Wehrli is on a crusade to tidy up art. checklandkindleysides.com/ - A very unique website!                   Riffs, Tiffs and What Ifs     An Inconvenient Genius by Steve Kayser     Steve Kayser   The timeless legacy of an untimely man. How often has one person affected humanity to such a degree that were the fruits of his labor withdrawn immediately from our day-to-day existence, the world as we know it … would essentially stop? This story is about one such real-life person. And, we will interview the pre-eminent world authority on this person, Marc J. Seifer, who wrote his biography.                   Jim Clemmer     Our Fate is in Our Own Hands by Jim Clemmer     Jim Clemmer   I've often reflected on the truth and paradoxes found in Reinhold Niebuhr's popular "Serenity Prayer;" "God, grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference." There are many circumstances we can't control (but we can control how we deal with the uncontrollable).                   1001 Ways to Wow Your Customers!     Hug Everyone from 1001 Ways to Wow Your Customers       We love Jack Mitchell’s two “hug” books - Hug Your Customers and his latest - Hug Your Employees. We have them featured in our best books of the years for 2003 and 2008, and they are more relevant in these challenging times than ever. It's all about caring about people. So hug those you care about, and then hug everyone else. And, if you’re a ‘hugger’ you might enjoy this video on YouTube.                                               FINAL THOUGHTS     World Vision World Vision's 2008 Christmas Gift Catalogue World Vision is a Christian relief, development and advocacy organization dedicated to working with children, families and communities to overcome poverty and injustice. For the holiday season they offer a most unique gift catalogue - with very meaningful gifts to help develop, sustain, nourish and educate those in need around the world. Please consider their "gifts that change the world" in your holiday gift giving plans. A Christmas Wish by Kent Nerburn May you have the chance to love another, to serve another, to help another grow. May you find beauty in life without blinding yourself to the darkness where sadness and need hold sway. May you heal the wounds that you have caused and forgive those wounds that you have received. May you touch another life in a way that changes it for the better. This is Christmas, the one time of year when we turn our hearts toward the act of giving. However you celebrate, whatever you believe, may you do your part to keep that legacy alive. It is the best of who we are, and the measure of who we can be. A Prayer from St. Therese of Lisieux from Jamie Walters May today there be peace within. May you trust God that you are exactly where you are meant to be. May you not forget the infinite possibilities that are born of faith. May you use those gifts that you have received, and pass on the love that has been given to you. May you be content knowing you are a child of God. Let this presence settle into your bones, and allow you soul the freedom to sing, dance, praise, and love. It is there for each and every one of us.   Google Enter your search terms Submit search form   Web www.refresher.com Thank you for your interest and best wishes for a wonderful Holiday Season and a peaceful New Year! 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A

monthly

newsletter

on

contemporary

topics

in

creative

leadership,

competitive

strategy,

and

performance

improvement.

http://www.refresher.com/ceo.html

The CEO Refresher 2008 December

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A monthly newsletter on contemporary topics in creative leadership, competitive strategy, and performance improvement.

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